Very few of us would want to play a sport where the rules changed in the middle of the game or where the rules were eliminated altogether. We like to know where the goals are, where the out-of-bounds lines are drawn and what's permissable and not permissable.
And yet, in the world of media today, that's pretty much the world in which we live. Journalists, writers, bloggers, authors and multi-media producers are all in a unique position to share or sell their ideas to virtually anyone at any time.
And yet, in the world of media today, that's pretty much the world in which we live. Journalists, writers, bloggers, authors and multi-media producers are all in a unique position to share or sell their ideas to virtually anyone at any time.
I spoke about this recently and explained to the audience that we now live in a world of "disintermediation." What in the world is that? Basically, it's doing away with the middle man, the go-between, the intermediary.
| The digital world has done away with the limitations we once accepted |
No longer do we need an editor, managing editor, publisher and distributor to let people know what we think. We don't need a radio station license, a printing press or a television studio. The digital world has done away with the limitations we once accepted: limited shelf space, limited TV stations, limited newspaper content, etc.
The rules have changed. In fact, there really are no rules anymore. This can be exciting or intimidating or both. While what I just described is happening in the media world, I'm guessing similar changes are affecting your industry or profession.
So, the question is whether you can get comfortable playing a game with no specific rules. As I described in a previous post, we need to be more willing to act without gaining permission, first, and we need to be willing to act, even if that means we failed.
To book Wes to speak at your next meeting, contact us at info@wesbleed.com.
| The digital world has done away with the limitations we once accepted |
No longer do we need an editor, managing editor, publisher and distributor to let people know what we think. We don't need a radio station license, a printing press or a television studio. The digital world has done away with the limitations we once accepted: limited shelf space, limited TV stations, limited newspaper content, etc.
The rules have changed. In fact, there really are no rules anymore. This can be exciting or intimidating or both. While what I just described is happening in the media world, I'm guessing similar changes are affecting your industry or profession.
So, the question is whether you can get comfortable playing a game with no specific rules. As I described in a previous post, we need to be more willing to act without gaining permission, first, and we need to be willing to act, even if that means we failed.
To book Wes to speak at your next meeting, contact us at info@wesbleed.com.
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