Emerson said it well: "If you want a friend, be a friend."
There's just no getting around the human tendency to return to others that which we get from them. That's why repaying good for evil is so hard. It's why justice is so hard to wait for.
It's a subtle yet powerful aspect of human interaction and the economy. It's what drives successful customer service. People like doing business with people who are generally nice to them. Try it today!
For speaking availability, check here. Twitter: @wesbleed.